Men’s Fashion Experience

Sofitel Rome Villa Borghese has launched a new fashion experience to help men revamp their style with the help of Italian fashion influencer, menswear consultant, and model Giorgio Giangiulio. With a custom wardrobe and a professional photoshoot, this fashion experience promises to create an enviably nonchalant look for guests.

The fashion journey begins with a traditional shaving at the oldest barber shop in the center of Rome, Antica Barberia Peppino. From there, Giangiulio will accompany guests on a shopping trip to the best menswear boutiques in Rome. This includes Bocache & Salvucci for handmade shoes, E. Marinella for shirts and accessories, Cruciani & Bella for handmade ties, and the famous Roman clothing brand Brioni. Guests will even experience the quintessence of Italian style at Tommy & Giulio Caraceni, where they have made suits for the golden era of jet-set, heads of state, Royal Families, and tycoons.

Throughout the shopping journey, Giangiulio will provide guidance, tips, and style suggestions, sharing the key elements of a classic Italian wardrobe. With almost one hundred years of history, Tommy & Giulio Caraceni is a must-stop for those looking to perfect their Italian style.

After the shopping experience, guests will enjoy an Italian cigar experience at Sansone Smoking Store, followed by a professional photoshoot directed by Giangiulio himself. With his expertise in fashion and style, he will give posing and styling tips throughout the session, ensuring guests feel confident and proud of their new wardrobe.

Giangiulio, who is listed among the top influencers in Italy, gained a passion for fashion and style at an early age, inspired by the charisma of the great icons of fashion. He now works as a content creator, menswear consultant for clothing and fashion brands, and model. With his expertise, guests can expect to leave the experience with a new wardrobe and a newfound confidence in their style.

This fashion experience is not just about shopping and creating a custom wardrobe, but also about immersing oneself in the Italian lifestyle and culture. From the traditional shaving to the Italian cigar experience, guests will experience the best of Italian hospitality.

The fashion experience is available exclusively at Sofitel Rome Villa Borghese, one of the most luxurious hotels in Rome. With its prime location in the heart of the city, guests can easily explore the nearby attractions, including the famous Villa Borghese gardens.

The fashion experience offered by Sofitel Rome Villa Borghese and Giorgio Giangiulio promises to create an unforgettable journey for men looking to revamp their style. With a custom wardrobe, a professional photoshoot, and the guidance of an Italian fashion influencer, guests can expect to leave the experience feeling confident and stylish.

Check with our Reservations team for rates and availability. We will glad be to assist you for any enquiries you may have.